Thursday, November 2, 2006

Links and SEO

To understand the importance of links to and from your site, you will have to know a little about how search engines work. I will give you a brief idea about search engines, but if you want in-depth analysis, check it out at

Ever wondered how search engines search the net so fast and retrieve thousands of results within seconds? I will explain how the majority of the search-engines do this and by majority, I mean Google! First and foremost are the bots. The bots are scripts that are designed to scour the net for new and changed information. They are also called spiders. These spiders jump from page to page and index the pages onto their servers.

Now how do they jump from page to page you ask? LINKS! Each page usually has at least one link to the outside world! As soon as it spots a link it goes through to that page and indexes it. So now you know how important a link is! So the more links you have for the spider to find the more the spider likes you. And you know you have got to be liked by the spiders! On the net, they're the one's you should befriend if you need fame and fortune!

Anyway those are only outbound-links. What we really need are solid inbound-links. These are the links that will help your blog. The reasoning is that if there are a few inbound links, that means that you have something interesting on your site. But if you have more than a few links, then that means that your site has something very popular. So you rise in ranks in the search-engine. The higher the rank, the more traffic you are likely to get. The more traffic you have, the more profitable your site is gonna be! See, links are an indispensable part of fundamental Search Engine Optimization (SEO). In my next post, I'll tell you how to get some quality inbound-links to your blog. don't forget :